Google knows a lot about you, from your favorite sports team to your preferred coffee shop. How does it know all of this information? Well, it’s because you probably told Google when you were born. There are many ways that Google can track your birthday and other personal information, but the main way is by simply asking you for it.
When signing up for an account with Gmail, Google Chrome, or any other Google product that requires a username and password, they will ask if you would like to add your date of birth to your profile. Once you answer yes to this question, Google will have this information forever and be able to use it in their services that require user profiles.
You might wonder why Google needs to know this information — after all, what does it have to do with using their products? Let’s take a look at how Google uses your birthday and how you can remove the personal data if you no longer want them to have access to it.
Google Ads and Your Birthday
When you choose to add your birthday to your Google account, you are allowing Google to track it and use it in their advertising. There are many reasons why Google would want to use your birthday in their ads; some of which might surprise you.
– Google analyzes the information on peoples’ Google accounts to find patterns and trends in data. Adding your birthday to your account allows Google to track trends in what people buy based on their age.
– Google can also track how people use their account on different devices, including their preferred birthday date. This allows Google to better understand user behavior and improve their services based on user data.
– Companies will use Google’s advertising services to create ads for their products. Google will match the ad with people’s search results and other information on their account, including their birthday.
How Does Google Use Your Birthday?
As we discussed earlier, Google uses your birthday to track trends in data, like how people use their accounts on different devices or what products people are most likely to buy. They also use it to create targeted ads for you that are more likely to catch your eye and lead you to click on them. For example, let’s say you have a birthday on December 25th. If you have Google Ads enabled on your account, you might notice ads for Santa costumes or reindeer toys popping up next to your search results. Even if you have no kids or you don’t celebrate Christmas, you will still see these ads because Google knows your birthday and will use that information to target ads specifically to you.
Find Out Which Brands You Like
If you have been using Google Chrome as your web browser, you may have noticed that they have a “Trends” feature built in. You can find it by clicking on the three-line menu button in the top right corner of your browser and then clicking on “Trends”. You will see a page with various topics and the top brands associated with each topic. For example, if you search for “Popular Christmas Gifts”, you will see popular brands and products associated with Christmas and the overall gift-giving season. If you click on this topic, you will see the most popular brands associated with Christmas and gift-giving in general.
Find Out Which Products You Might Buy
Another interesting way that Google uses your birthday is to suggest products that you might be interested in buying. This is how the “Ads related to” section works in Google. If you’re searching for a particular product, you might notice that the ads next to your search results aren’t for that specific product. Instead, they might be for other products that Google thinks you might want to buy based on your browsing history and previous purchases. If you click on the “Ads related to” section, you will see a list of suggestions for other products that Google thinks you might be interested in buying. You can also click on the drop-down menu to see other categories of products that you might be interested in, such as electronics, apparel, etc.
Find Out Which Games You Play and Which You Might Like to Play
If you’re a gamer and you have signed in to your Google account on any gaming console like Xbox or PlayStation, you may have noticed that Google will ask you if you want to enable “Sign-in, discovery, and notifications.” Once you enable this service, Google can track the games that you play and will use this information in their advertising. For example, if you play a lot of Facebook games on your computer, Google might show you ads for those same games on your computer.
This is because they track the games you play on any device and use that information to suggest other games that they think you might like. They can also track which games you play most often and use this information to suggest other games that you might like to play.
Google knows a lot about you, and this goes beyond your search history and previous purchases. They also know your birthday and can use this information in their advertising. There are many ways that Google can track your birthday and other personal information, but the main way is by simply asking you for it when you sign up for an account with Gmail, Google Chrome, or any other Google product that requires a username and password. Once you answer yes to this question, Google will have this information forever and be able to use it in their services that require user profiles.
